Gravity Forms Google Analytics Add-On
$4.99 Free for Members
Track Gravity Forms submissions and multi-page pagination as events in Google Analytics, so you can see which forms convert and where users drop off.
| Version | 2.4.1 |
|---|---|
| Last Updated | August 31, 2026 |
| Type | WordPress Plugin |
| License | GPL v2 or later |
| Live Demo | View demo → |
100% GPL · Original files · Unlimited sites
- Original, unmodified files — delivered exactly as distributed by the developer
- GPL licensed — use it on unlimited websites, personal or client
- Free updates — new versions appear here as soon as they are released
- Verified downloads — every file is integrity-checked (SHA-256) before release
Distributed under the GNU General Public License. Not affiliated with the original developer; official support, license keys and developer-hosted services (such as one-click updates) are available only from the developer.
Secure checkout with PayPal · GPL licensed · Instant download
Description
The Gravity Forms Google Analytics Add-On is a WordPress plugin that sends form submission and pagination events to Google Analytics. It lets you follow conversions such as signups, payments, subscriptions and survey responses alongside the rest of your analytics data. You can connect through Google Measurement Protocol, a direct Google Analytics connection, or Google Tag Manager.
Key Features
- Form Conversion Tracking – Each form submission is sent to Google Analytics as an event, so signups, payments, subscriptions and survey responses appear as conversions.
- Pagination Event Tracking – Multi-page form pagination is recorded, which shows where people abandon a form partway through.
- Multiple Connection Types – You pick how events reach Google Analytics: Google Measurement Protocol, a direct Google Analytics connection, or Google Tag Manager.
- UTM Variable Mapping – UTM variables can be configured so campaign tracking lines up with your form data.
- Conversion Trends – Because conversions are stored in Google Analytics, you can watch how they change from week to week or month to month.
- Top Performing Forms – The conversion data shows which of your forms perform best, helping you decide where to put effort.
Who Is It For
This add-on is for WordPress site owners who already build forms with Gravity Forms and want their form activity visible inside Google Analytics. It suits marketers and site managers tracking conversions, campaign performance, and drop-off in multi-page forms.
